FALL SO HARD FOR THE NEW FALL COLLECTION
October 24, 2018
As we welcome cooler temperatures and all things cozy, the new collection won’t disappoint. From new colours of classic staples, to entirely fresh designs that will have your friends being all like “where’d you get that girl” – the fall collection is designed to delight our #smashtessgirls and give you something new and fresh to feel fabulous in.
We are always inspired by the strong and beautiful women in our lives and are careful to listen closely to our community and how they imagine their comfortability. Creating the Fall 2018 Collection was no exception to this process. Your social media tags and shout outs, along with the many emails that we get from you, continue to shape and guide the Smash + Tess aesthetic and brand, particularly as we work to create new and innovative “comfies” for you to lounge in all year long.
After many requests, we are kicking it old skool by bringing back the OG Sunday Romper in Naturally Navy. We’ve also heard you loud and clear in asking for a new neckline to offer an alternative to our classic V – enter the Wednesday Romper! It will definitely get you over that mid-week hump. And finally, you wanted more colours in the Friday Romper in Penelope Plum and Chai Latte… well, you got 'em!
We are committed to creating clothing that slows down the fashion cycle that are made to last, and that’s why we are produced locally in North America. And although that means that we might not get our Rompers made as quickly or as cheaply, it does mean that we are making clothing responsibly and to order. Our #smashtessgirls invest in the quality and comfort that we stand for, and so we think it’s important that we start to authenticate this investment with three small symbols, “S+T”, which you might see gracing some of our newest designs like our Lily Crop and Lily Jogger. So be sure to keep your eyes wide open and see if you can spot other cool ladies in our super secretive, always inclusive, Smash + Tess crew. When you do, give her a nod – because you’ve found your #rompsohard spirit animal!
And let’s not forget about the men in our lives... I’m sure they’ve been asking, what’s all the hype about? Or, maybe it's more like "another Romper?!". Well, now they can experience it first hand with our new, limited edition S+T Guy Romper. The same amazing silhouette and signature material, but with a slightly thicker texture and more masculine design – let’s let the boys join in on the Romper Revolution!
We are beyond excited for this new season and hope you fall in love with our new fall collection. If you haven't already, check out the Fall Preview!
We ❤️ you #smashtessgirls, now let’s get our ROMP on!
XX Ash, Tess, and Mercedes